Our Team
H Nieto-Friga
Founder + Supply Chain Strategist - Kingston, New York (she/he)
What I do at SupplyChange
As the CEO, I head up our business development and strategy, oversee projects and client relationships, and support my incredible, talented, and special team!
Origin Story
Started in farmers markets, food justice, nonprofit, and government food systems work, learned the “inside of the machine” during my six years in the private sector as a procurement leader, and then founded SupplyChange in 2020 to bridge food justice-forward values with business and operational realities.
What I’m Building Toward
A food system where institutions stop being a dead end for small and mid-size producers; where markets are free, fair, and transparent.
Favorite food: Potatoes, the most versatile and delicious food of all
Superpower: Striking up deep, fascinating conversations with complete strangers in just about any situation
Books that shaped my worldview:Parable of the Sower by Octavia Butler, The Utopia of Rules by David Graeber
Outside of work: Former amateur boxer, current weightlifter; new parent to daughter Neko Rose
Anna Bohbot
Senior Associate - Santa Cruz, California (she/her)
What I do at SupplyChange
Strategy and business development, project management, and storytelling
Origin Story
Started in farmers markets, food justice, nonprofit, and government food systems work, learned the “inside of the machine” during my six years in the private sector as a procurement leader, and then founded SupplyChange in 2020 to bridge food justice-forward values with business and operational realities.
What I’m Building Toward
A food system that is equitable, accessible, transparent. Uplifting farmers’ voices and strengthening their ability to sustain and grow their businesses.
Favorite food: Chips, guacamole, salsa on everything!
Superpower: Networking and introducing people to each other
Books that shaped my worldview: Fast Food Nation by Eric Schlosser, The Omnivore’s Dilemma by Michael Pollan
Outside of work: Yoga, gardening, keeping up with kids’ sports schedules!
Katie Barr
Associate - Brooklyn, New York (she/her)
What I do at SupplyChange
Food hub sales and operations wrangler, researcher, feasibility assessor, market analyzer
Origin Story
Katie has worn many hats in the food systems space from small-scale farmer, to catering cook, to food systems and behavioral psychology researcher, to nutritional health coach, and now food systems consultant. Katie arrived at SupplyChange after working at The Common Market for 3 years, and is always excited to soak up new knowledge and experiences on how to strengthen local and regional food systems.
What I’m Building Toward
Normalizing local and regionalized food systems to give small scale farmers and communities support, stability, and long-term resilience. Values not volume!
Favorite food: Beans, beans the musical fruit!
Superpower: Holding space for people’s perspectives and experiences to meet them where they’re at.
Books that shaped my worldview: The House of the Spirits by Isabel Allende, 100 Years of Solitude by Gabriel García Márquez, The Hitchhikers Guide to the Galaxy by Douglas Adams
Outside of work: Loves playing the piano, playing with her two feline fur-babies Charlie and Coco, yoga, and learning just about everything she can about nature, food, and this crazy world we live in.
Ever Williams
Associate - Birmingham, Alabama (they/them)
What I do at SupplyChange
Small farm business and food safety TA (farmer therapist), spreadsheet sleuth, feasibility assessor, researcher
Origin Story
Their experience ranges from farming and cooking to food policy and farmer services. They made their way to SupplyChange as their work at Georgia Organics headed towards building more wholesale and institutional procurement opportunities.
What I’m Building Toward
A food system where farmers and farmworkers can easily take vacations and go to therapy.
Favorite food: Love a good green sauce!!!
Superpower: Helping people feel at ease
Books that shaped my worldview: All About Love by bell hooks, Parable of the Sower by Octavia Butler and Song of Solomon by Toni Morrison
Outside of work: Ever is a multi-media artist currently focusing in photographer, cyanotype print maker, upcycling clothing and textiles using dyes, cyanotype, drawing and make music. They also do food pop ups around town and are in graduate school!
Jacob Friga
Operations Associate - Ithaca, New York (he/him)
What I do at SupplyChange
Tools and systems development, information organizer, thought partner
Origin Story
The question ‘I wonder if there’s a way to…’ has led Jacob down many rabbit holes, building an eclectic technical skillset along the way. An audio engineer by trade, he comes to SupplyChange with a systems-thinking approach and a willingness to learn just about anything.
What I’m Building Toward
A food system where trust and cooperation are the default, supported by shared information and tools.
Favorite food: Pesto pasta with corn on the cob, and a sliced heirloom tomato
Superpower: Flow state that cannot be broken until the problem is solved
Books that shaped my worldview: How Music Works by David Byrne
Outside of work: Musician, tinkerer, dog petter, woods appreciator